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 No matter if you are a shoe lover, a jacket hoarder, or simply love to enjoy everyday styles that perfectly match pretty much all your outfits, surely there is a small indie brand ready to deliver some well-packaged goodies to your doorstep. With the rise of social media and the always effective word of mouth, we see more and more creative and talented individuals diving into the world of entrepreneurship. There is no need to continually invest in the same old industry giants, especially when there are so many lesser-known small businesses that deserve your trust and recognition.

Unfortunately, some of these female-owned small businesses cannot flourish without the help of all of you, fashion fanatics. So, in case you need yet another persuading reason to spend some cash during the holidays, consider this as your sign. I dedicated the end-of-the-month shopping list to these amazing independent brands, and so should you.

Support US female-owned small businesses

I am a huge advocate for seasonless fashion, especially during the current crises. You know, those styles you can wear all year long on their own or under your warmest coats- who can say no to layering, am I right? Look no further cause today I took a sneak peek inside "NAIE's little closet" and let me tell you, she has everything your wardrobe needs right now.

Why did I decide to dedicate one of my end-of-the-year posts to this newly founded online boutique - I hear you ask. Let me tell you that Naie Store is a breath of fresh air in an industry so obsessed with photoshop, perfectly curated backgrounds, and unrealistic expectations. She portraits her beautiful selection of everyday, casual styles in the most natural way. Think of her as the girl next door, who has a passion for fashion and all things chic and flattering. You won't have to guess how a piece of clothing is going to look up close, because you already know by looking at her all-natural product snaps.

Support US female-owned small businesses
I know that some of you are tightening the purse strings right now, it is after all the end of December but, this shopping spree won't break your bank, I promise. Even though the prices may vary from item to item, you will be able to score an always-in-style long sleeve bardot crop top for under $20 or my all-time favorite faux leather black bomber jacket for only $29.99. Take advantage of the free shipping on all orders during the whole week (US only). Happy shopping!

Most of us don't need an elaborate excuse to go shopping but, just in case you are looking for a good enough reason to invest in some new apparel, beauty, or jewelry, consider supporting a female-owned small business. Certainly, we all have our go-to trusted stores and boutiques but especially during the Holidays, there are so many emerging businesses that you could be shopping instead-most of them offer exclusive and one-of-a-kind styles you won't find elsewhere.

All of these brands offer the same (or even higher) quality as household names, the main difference is that you will be supporting the designs of talented individuals who aren't afraid to go all in. Yes, I am a big advocate for shopping small, there is something inspiring about women who battle their way in the industry.

Whether you are interested in some athleisure sets to boost your daily workouts, in desperate need of an at-home EMS and LED facial toning therapy, or simply on the hunt for the perfect gifts, Why not diversify your collection with some goodies from a fantastic small brand?

8 Fashion & Beauty Finds To Cop Right Now From A Female-Owned Small Business

Today I gathered some awesome fashion and lifestyle finds to cop right now (tomorrow and for many years to come). Consider buying natural wick dough bowl candles for your next self-care night or, get cozy in a super soft robe during your next movie marathon. 

Love AJoi is an apparel, jewelry, home decor, and beauty & wellness website with a very clear message. The carefully curated selection of products came from Love AJoi's travel and life experiences. From loungewear to workwear and everything your home needs right now, they surely focus on comfort, elegance, and beauty. I don't usually find stores that offer both home goods and apparel so, when that time comes I need to shed light on them.
8 Fashion & Beauty Finds To Cop Right Now From A Female-Owned Small Business

8 Fashion & Beauty Finds To Cop Right Now From A Female-Owned Small Business 


 I am always on a huge mission to get rid of blackheads, even though my acne-prone skin refuses to follow my instructions. I constantly find myself trying new, innovative gadgets that promise to guide me into a life of invisible pores. From Rose Quartz Rollers and Microcurrent Facial Devices to all-time classic pore strips, the list goes on and on. Needless to say that my skin refuses to let go of all its blackheads for more than one week-thanks a lot. However, even though I have a 30x30 drawer filled with skincare technology the Urskino™ Ultrasonic Skin Scrubber and its benefits came as a positive surprise.

At-home skincare treatments- Face scrubbers and exfoliation for acne

I know, the name itself makes you think of a time-consuming procedure that involves a lot of tech knowledge. Guess again, because, like most of us, I am very lazy to learn how to operate complicated gadgets. The Ultrasonic Scrubber is easy to carry and use - another great point, it's actually aesthetician-approved.

So, Why do you need a new skincare gadget?

Firstly, especially during the lockdown, paying a visit to our esthetician may seem like a very hard task. Your at-home facial therapist (aka the Ultrasonic Skin Scrubber) has three different modes to ensure long-lasting results no matter your skin type. 

1. Let's clean our faces: The High-frequency ultrasonic oscillation technology delivers just the right amount of pressure and vibration in order to remove dead skin and blackheads with ease. 

2. Don't forget to moisturize: That's the part that caught me by surprise. Most skincare gadgets begin and end with the promise of delivering blackhead-free skin but, this one takes the "care" in skincare one step further. It will break down molecules (like VC and collagen) to help you massage your skin and absorb nutrients.

3.Lifting mode: The miracle micro-current pulse technology can activate cell vitality, regenerate your skin's collagen and help you restore elasticity due to its massaging function.
At-home skincare treatments
Ultrasonic Skin Scrubber, $39.99
( https://urskino.com/products/ultrasonic-skin-scrubber)


 With more and more brands attempting to be eco-friendly, the number of sustainable collections can be a bit overwhelming. I mean it in the most positive way possible-there can never be too many ethical options. That's why today I gathered some of the best sustainable products to shop not only for the Holiday but whenever you’re feeling like doing something good for the planet. 

I get it, as a street style lover, it can be difficult to resist the need to add new pieces to your wardrobe from some of the well-known fashion giants. However, before clicking the order button, take a moment to think if your actions align with helping the Earth. Do we really need another pair of unethically made black leather boots?



"One of our top missions is to spread love, that's why we decided to donate 10% of all profits. To maximize our impact we chose to donate to somewhere else every month (eg Defenders of Wildlife, Sierra Club, Global Footprint Network..)" - Hippie Cartel

If you answered no, then you are reading the right article. Whether you are looking for the perfect eco tote bag to wear every single day while running errands, a pair of bamboo sunglasses to match all your summer outfits, or even some environmentally friendly storage and electronic options, there is a sustainable brand waiting to fulfill all your shopping needs. With the help of technology going on a sustainable shopping spree was never easier, there is no excuse.

While going green may sometimes be a bit price, there are some amazing options for every budget. If you are thinking of starting a waste-free Lifestyle or simply love to add some unique fashion and wellness products to your collection, dive into the Hippie Cartel's collections before going anywhere else.
eco-friendly brands
Bamboo Sunglasses, 27,99€
(https://www.hippie-cartel.com/collections/more/products/hippie-bamboo-sunglasses)
eco-friendly brands
Bamboo Watch, 36,99
https://www.hippie-cartel.com/collections/more/products/elegant-hippie-watch

eco-friendly brands
Wireless Charger, 17,99
(https://www.hippie-cartel.com/collections/green-products/products/wireless-charger)

"We see Hippie Cartel as an important way to make a positive impact & environmental change.That's why we plant a tree for every purchase."

eco-friendly brands
Creamy Bamboo Jar, 9.99
(https://www.hippie-cartel.com/collections/green-products/products/creamy-bamboo)

eco-friendly brands
10 Bamboo toothbrushes. 15,99
(https://www.hippie-cartel.com/collections/green-products/products/bamboo-toothbrush)



I first learned about the tremendous impacts of fast fashion during my college years. Throughout my childhood (and early adult years) I pictured myself living in one of the biggest fashion capitals of the world, heavily involved with the fashion industry. However, around the age of 18, I started doing more research on how the fashion industry is a dangerous and toxic environment. My childhood dream was gone for good. I spend the rest of my college years learning more about the ethical and sustainable side of the fashion industry.

What is fast fashion?

Almost everyone knows the meaning of fast fashion, however, we simply don't associate it with big house names like Zara, H&M, Mango, and Topshop. Indeed, all of these brands (and thousands more) are falling into the unsustainable fashion category. The industry is filled with cheap, massed produced clothing that has no durability or quality to them. So, Why people buy them? The sole purpose of the fast fashion industry is to sell as many "trendy" styles as possible for people to use and throw away within a year. Most of the time they come with super affordable price tags, while other times brands like Zara, Guess, Fashion Nova, and Massimo Dutti put up a "high quality" front thanks to their overpriced collections.

Why you should avoid fast fashion?
The true cost of fast fashion

dangers of fast fashion

Most of these clothes are made of polyester( thermoplastics and petroleum). The production of this fabric uses dangerous chemicals for the people and the environment. Most of these harmful materials are non-recycled and cannot be bio-degraded. Surely the 10€ price tag might seem appealing, especially if you have a low shopping budget. Nonetheless, you are heavily contributing to the toxic fast fashion industry that profits by mass selling cheap clothes and not paying their workers livable wages. In most cases, the sewers work up to 20 hours per day for 1€ in countries like China, Bangladesh, and Vietnam.

What about the quality?

The sad reality is that the fast fashion industry wants you to throw away your 5€ t-shirt as soon as possible. After all, it's the only way to make you come back for more. When you throw away a piece of clothing it ends up in the landfills or the ocean, along with all the plastic waste. Plastic needs many decades to decompose.

Our constant need to be trendy and acceptable 

Trends come and go. Seems like every month a new trend pops up, only to be replaced by the next one. The psychological pressure the whole fashion industry pushes to our heads results in our need to constantly buy new trendy styles. 

How to avoid fast fashion?

Even though there are hundreds of exposing videos online, the younger generations tends to over-shop on these toxic giant corporations (I was one of them). Avoiding fast fashion is easier than you might think. 

The beauty of thrifting
buy and sell clothes online

The fashion industry has already produced double the amount of clothing we need to dress every single person on earth, therefore we surely don't need any new ones. Constantly buying clothes will only harm the environment even more, not to mention the waste of resources. By choosing second hand you actively help the people involved in this dangerous industry and of course, the pollution of the earth.

Repurpose your clothes

There is no need to only buy, you can always sell your clothes as well. That's a great way to make more money for your future second-hand purchases and more room in your closet. Surely there is a piece of clothing gathering dust right now in one of your drawers, that design might be exactly what another person is looking for. OneOff Vintage shared an amazing guide on How to Sell Vintage Clothes Online. Quick note, I have already sold close to 100 pieces on Instagram and around 20 on Depop. All I had to do was create a new account on both platforms with a relevant name and voila!

Score the best vintage & retro style streetwear
vintage thrifts sportswear

Despite what many people think, thrifting is not a hard (smelly) process. It's actually super fun and a great way to score some amazing retro streetwear styles. I previously posted a guide to the best online vintage clothing stores I personally know and trust. Some of them may also offer custom vintage styles like hand-painted jeans (my personal favorite). Take a look at how to sell pre-owned authenticated luxury fashion if you are on the market for luxury goods.

There are also a great number of sustainable brands that are by no means pricey or exclusive. We all need to spread information about the type of industry so many support. The humanitarian and environmental consequences of our acts are severe, the only thing we can do is start living in a much more sustainable way.

Don't spend your money on the brands bellow
This is a list of the most well known fast fashion brands at the moment.

  • Victoria's Secret
  • Zara, Pull & Bear, Bershka, Massimo Dutti, Stradivarius, Oysho ( aka INDITEX group)
  • H&M
  • Mango
  • SheIn, Zaful, Yoins, Rosegal
  • Asos
  • TopShop
  • Urban Outfitters
  • Primark
  • Boohoo
  • Missguided
  • Pretty Little Thing
  • Fashion Nova
  • Nasty Gal
  • Gymshark
  • Anthropologie
  • Brandy Melville
  • Americal Eagle
  • Free People
  • GAP
  • NA-KD
  • New Look
  • River Island
  • Old Navy
  • Guess
  • Peacocks
  • Forever 21
  • Uniqlo

Fast fashion, myself & outfits of the day

Why I stopped buying fast fashion influencer greece

Even though I stopped buying fast fashion clothes and accessories, I shared 2-3 outfits from un-ethical brands last year and the years before on my Instagram page. There is a very good explanation for that. Back in the day, when I was trying to create looks without having the means or extra money to do so, I formed many "collaborations" with leading fast fashion companies like SHEIN, Yoins, etc. For some odd reason, many of these brands keep sending me stuff I no longer order or approve based on my previous info.

Sending them back to their warehouse will only impact the environment and the carbon footprint more. Instead, I wear them and re-sell them for a fraction of the price online with the help of Instagram and Depop. When you find me posing in Mango or Guess, I bought them pre-owned. 

EYE-OPENING DOCUMENTARIES YOU MUST WATCH

No matter where you live, It's a scary time right now. Judging from personal experience, staying calm and focused during this global pandemic is definitely not a simple thing to do. It seems like everything we read and hear is all about the health crisis. Yes, it's extremely important to educate yourself about what is going on in the world right now. Even though staying inside to protect yourself and others is a crucial measure, it could lead to some consequences for your mental health. 

Fear not! I have spent a great amount of time staring at the ceiling and I am here to tell you that there are indeed some great ways to keep yourself motivated during this pandemic-including a new fun hobby you never thought of.

What's there to do while stuck indoors? This question keeps popping up on my news feed pretty much every day. Today I will share with you a fantastic self-care idea that you can do for yourself or your loved ones right now - no, it's not another quarantine skincare routine, I promise.
Fun things to do in quarantine with your family- Paint by numers for kids

As someone who has been obsessed with drawing, I guarantee you that there is nothing more calming (and time-consuming) than creating a piece of art from scratch. "Well, I cannot draw but I want to" I can hear you thinking. Don't worry, because today I will show you exactly how to paint a beautiful portrait like a pro without having a background in fine arts. Here is by far the most fun activity to keep yourself, your kids, and your family busy during quarantine.

Draw your way out of boredom with Koloryx, the most unique way to paint a portrait of your loved ones, your pet, or any other picture. 

How exactly does it work?

Fun things to do in quarantine with your family- Paint by numers for adults and kids
Fun things to do in quarantine with your family- Paint by numers for adults
1. Upload a high-resolution photo of the portrait, pet, or landscape you wish to paint. 

2. Hold tight, till your canvas gets ready. The Koloryx team will start working on your picture to turn It into a paintable canvas and choose the right set of colors for your art piece.

3. Receive the kit by mail
Within the next two weeks, you will receive the whole painting set on your doorstep (free shipping). The set includes your canvas, colors & brushes.

4. You can now completely DIY the perfect gift for your loved ones or work with them as a family project from the comfort of your own home.

Paint by number kits for adults and kids are not only a fantastic way to calm your mind, but also pick up a new hobby.



New, trendy items come and go with every season. Maybe you find yourself eyeing on some exciting new releases from all your favorite brands, only to realize that your paycheck cannot cover your need for a new wardrobe-I feel you. So, how can you shop all time-classic designer fashion, along with a few vintage pieces that will last a lifetime? The simplest solution is to hold yourself back from buying brand new and venture into buying certain items pre-loved. Especially if you are looking for the best designer and luxury fashion brands to shop at a huge discount.

Since pretty much all of us spend a great amount of time inside, buying and selling pre-owned items has become second nature for most. Thankfully the secondhand clothing market is now rising and booming online. I constantly mention my passion for thrifting. Blame it on my thesis on the humanitarian and environmental impacts of fast fashion, or simply on my desire for buying preloved and retro goods-the outcome remains the same.
The Selling Community, founded in 2016, not only carries a big collection of authenticated items, they also help you sell your pre-loved styles as well. It's a win-win situation. With many new premium additions to their already wide selection, the only thing you have to do is start browsing. If you are a true street style enthusiast, you already know the satisfaction of adding styles with a vintage influence that are now trending in fashion to your collection. Yes, I know I brag about my vintage sportswear a bit too much on my Instagram - I apologize.
Browsing through the Selling Community app, you'll definitely find well-curated pieces for a way lesser price than you might do elsewhere. Note that buying and selling pre-loved has 0 commission. The only thing you are required to do is go through the membership verification program before joining the community. If you are in the market for a classic Balmain graphic tee or want to enhance your urban-style with a Givenchy hoodie, this is a great option for you. Bonus point: All transactions go through Paypal, which ensures the security of its users.
 
Not so fun, but a necessary fact to know, our skin is super absorbing - meaning we expose ourselves daily to more than 100 different chemicals. Sounds awful, I know! That's exactly why natural skincare and beauty products are rising at the moment. Most all-natural beauty brands are handmade, using only the best of the best ingredients while staying away from all the harmful chemicals we see in many established beauty brands.

Here, on KmeetsStyle we always focus on bringing attention to up and coming, independent brands and websites that offer the best formulas at a very affordable price. Why? The answer is pretty simple. Even though leading brands carry the title of popularity, nothing beats the excitement of receiving your beautifully packaged, order from a promising indie brand that goes under the radar for most. 

Natural Skin & Hair Products You Should Add To Your Everyday Routine

Despite the fact that many companies slap all kinds of buzzwords on their packaging, not all brands live up to their marketing standards. You should always take a careful look at the ingredients. With many scientific studies supporting the benefits of plant-based ingredients, focus your attention on ethical, sustainable plant-based formulas that don't test on animals or harm the environment in any way.

Luckily the demand for super effective, high-quality natural skincare is here to stay. That's why today I rounded up some of the best chemical-free products you should cop right now. They are good for your skin and the environment. Let's not forget the chic packaging that guarantees some insta-worthy flat lays. Every skincare & haircare gem below comes straight from The Natural Rose’s catalog, which is filled with only the best of the best formulas to help you reach a more sustainable and natural lifestyle.

AHOY LOVE Nourishing Cream Cleanser, $19
Natural Skin & Hair Products You Should Add To Your Everyday Routine
This Aloe infused nourishing cream will brighten and nourish your skin with its creamy formula. Especially if you have dry, mature skin the Seaweed Vitamins, antioxidant-rich Green Tea, and smoothing Hibiscus Extract will be a great addition to your skincare regime- day and night.



SIREN SILK Multi-Tasking Hydration Creme, $52
Natural Skin & Hair Products You Should Add To Your Everyday Routine

We cannot get enough of our hydration creams, especially if they offer deep moisturization throughout the day. Infused with medley of Sea Retinol, Superherbs, superfood antioxidants, and plumping omegas, this cream will rejuvenate your skin and fill the fine lines. What more can we ask?



SAMPHIRE Sea-Retinol Digital Serum, $49
Natural Skin & Hair Products You Should Add To Your Everyday Routine

This super-hydrating formula features Sea Samphire plant, the best alternative to retinol. It will also protect your skin from the harmful blue light emitted from electronic devices - which is something I desperately need. Best part? Sea Samphire works miracles on sensitive skin and it's pregnancy-friendly.



NCLA Lip Scrub - Pink Champagne, $16
Natural Skin & Hair Products You Should Add To Your Everyday Routine

Your new natural and vegan lip scrub obsession, made from beet sugar, cocoa butter, and agave nectar. Your lips will be brighter and smoother in no time.



SUNSTONE Hair Revive Elixir, $30
Natural Skin & Hair Products You Should Add To Your Everyday Routine
Just because I no longer have waist-length hair, it doesn't mean I am done with haircare treatments. This formula focuses on the revival of dull or damaged hair with the help of superfood nutrition. Bonus point: the fantastic smell of flowers & fruits.
Ohh watches-the one accessory that never goes out of style no matter how hard our smartphones try to achieve that. They are still at the top of our wishlists, from trendy one-season styles to all-time classic, elegant designs, they are able to elevate even the simplest of outfits. Personally, I have quite a few different staple watches but, today It's all about how you can add some of the best everyday watches to your jewelry drawer-without having buyer's remorse over it.

I have never been a fan of bracelets but watches are an entirely different experience. The beauty of watches lies in their simple design. The one that perfectly fits around your wrist so you barely notice that you are wearing it. I get it, the internet is filled with an overwhelming amount of designs and prices but, how exactly do you pick high quality, durable watch that is not only pretty to look at but also ethically made.

You know me, always happy to call everything "unisex" just because I love menswear a bit too much. That's why today I will include some great picks for men and women that actually work perfectly as a Holiday gift for your friends and family. Scoop up my top favorite timepieces below just in time for Christmas-self gifting is also permitted.
DAN & MÉZ is a premium watch brand with eco-friendly straps, founded by Daniele Madonia and Clemens Kohlbacher. They use vegan leather to achieve the beautiful, timeless look of their collections while putting emphasis on the importance of making the whole fashion industry sustainable and ethical.


Their head-turning watches are handmade in Germany, in a great working environment for all parties involved. Every style features Pinatex, a type of artificial leather-based on recycled pineapple leaves and currently working on a few more alternatives such as mushroom, grapes/wine, and cork based leather. As an environmentally conscious company, their packaging is made of recycled materials. Their business has made a commitment to meeting the highest standards of positive environmental and social impact, which is exactly what the industry needs right now judging by the number of fast fashion brands that are popping up left and right.




Streetwear culture has exploded over the last few years and we can't get enough of it. From the leading high fashion brands to small, independent creators with a strong passion for unique, out of the box designs, we surely have a lot to choose from. As much as I love wearing pieces from the industry giants, I am more intrigued by the creativity and unique ideas of emerging designers and independent brands.
Where To Buy Japanese Streetwear

On KmeetsStyle we often talk about the most inspiring, up and coming fashion brands out there. I think one of the most amazing things about being a self-proclaimed streetwear enthusiast is to bring awareness to on-the-rise talent and lend support to small brands that have a lot to offer. One thing is certain, Streetwear is not the subversive subculture it once was. No matter if you get your influence from your favorite celebrities, hip hop artists, skateboarders or simply love to feel comfy in your everyday looks, I got you covered.
Where To Buy Japanese Streetwear

Today we are touching on a whole different streetwear genre- one that I absolutely love. Japanese fashion has always influenced the industry. The demand for the perfect mix between urban style and the traditional Japanese culture is undoubtedly huge. Blame it on the beautiful illustrations, the need for self-expression, or on the eye-catchy patterns and silhouettes- the outcome is still the same. Don't think that just because I already have a Japanese style tattoo, I am biased (well, I am), take a look for yourself.

OniTakai is a new and upcoming brand with a dope aesthetic. They carry an entire streetwear collection that includes your much-needed everyday staples. From slogan tees and crop tops to winter essential hoodies, leggings, and some of the best face mask styles I have seen in a long time, it's all there for you to grab. You can also find a section dedicated to custom apparel, which is amazing if you have a ton of ideas but not the time or means to execute them yourself.
Where To Buy Japanese Streetwear
I don't know about you but personally, I would love to enhance my beach look with a Red dragon Oni swimsuit right now-even in the middle of winter. In all seriousness, Japanese inspired streetwear is a huge trend right now, one you simply cannot miss. The mainstream fashion industry is definitely a crowded one, we all feel the need to explore other options and try out something new. Take advantage of the free US shipping to get your hands on their latest drops without breaking the bank.






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