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This LGBTQ+ Fashion Brand Is About To Be An Important Leader In LGBTQ+ Rights

LGBTQ+ friendly clothing brands go beyond the rainbow-colored merch. The best genderless fashion brands are all about embracing individuality.
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During this time of advocacy and reform, it's important to celebrate love and togetherness by raising your voice even if you aren't a part of the LGBTQ+ community at all. Whether or not you are an active member of the community, there is a slew of ways to show your support to the LGBTQ+ and put your money toward a good cause—by donating to organizations that advocate for the LGBTQ+ community and their rights.

Although today more and more brands are casting queer people in their campaigns and runway shows, we find it really hard to spend money on those who blindly disregard the importance of diversity and inclusivity—2021 demands for actions deeper than rainbow-colored merch and Instagram ads to match a specific marketing agenda.

With many giant fashion brands getting in on the celebration with Pride collections, it's safe to say that the collaborative efforts of the community really paid off, however, we still have a long way to go.

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Sign up to Decades Newsletter to get notified about their new collections

While we are always happy to see established brands advocating for LGBTQ+ rights with seasonal capsule collections, we can't help but notice the fact that some of these exact "allies" also actively lobby against 2LGBTQ+ rights. The hard reality is that good business comes from authentic representation and unfortunately, the rainbow has been coopted by corporations as a sedative again enacting any real and equitable change in the industry. The illusion of inclusion for the 2LGBTQ+ folks is simply not good enough, and that's where Decades comes in.

Decades' is on a mission to bring value and make a genuine difference to the community while creating a safe space where inclusivity and diversity are celebrated every step of the way. Genderless collections that aren't following seasonal trends are important because they show that fashion can go beyond what is deemed as "in style" to serve a true purpose. Decades' efforts to promote gender equality in the fashion industry surely don't go unnoticed.

Thanks to the all-inclusive lines, you can now literally "wear" your pride in a liberating way that does not conform to society's norms. On the contrary, it's a true expression of your beautiful, individual self. Yes, they've always intended to use it as an avenue to support community efforts and celebrate LGBTQ history, however that doesn't mean that a cisgender person cannot wear those utterly beautiful designs. Plus, each order will come dressed in sustainable, eco-friendly packaging.

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Following hard-working small businesses on social media, interacting, and sharing their content is another excellent way to show support. So, as you excitedly wait for their first collection to drop, you can follow them on Instagram or subscribe to their newsletter for future updates.
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