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The 2 Billion Lingerie Market You Didn't Know Existed


Lingerie trends might come and go but staple, all-time classic undergarments are just that- classic. Yes, there are some underwear staples that never seem to fade-out, on the contrary, they appear to gain more popularity now more than ever. According to the Grand View Research, the global shapewear market size was estimated at USD 2.26 billion in 2018 and is projected to expand 7.7% from 2019 to 2025. With such a huge demand for shaping underwear, their variety in styles, sizes, and colors expands by a lot each year. Quick note, amongst the top favorite designs, are surely the control briefs, best waist trainer for plus size fitness accessories, and high-waisted body shapers.

Blame it on online celebrities like Kim Kardashian and Kylie Jenner, who constantly promote their top-secret to obtain the ultimate hourglass figure, the shapewear market is flourishing once more in 2020. In fact, there are so many different body shapers available online, able to cater to everyone's needs and body type, I couldn' miss the chance to show you the best and most functional styles you can try right now.


The Different Shapewear Control Levels To Try


First things first, let's quickly recap all the information we currently have about this type of underwear. Shapers are made by elastic materials. Their technology aims to sculpt and temporarily transform your silhouette while enhancing your curves and offer a more defined waistline. With the increasing demand, shapewear keeps getting more and more comfortable-without breaking the bank, I promise.

The different levels of control impact the overall shaping results. There are plenty of choices from light control bodysuits-that can also be worn as tops- to full bodysuits that simultaneously target the arms, waist, thighs, and legs. Oh, let's not forget my personal favorite, the high-waisted open bust design that also offers the ultimate push-up effect. Sounds great, doesn't it?


How to nail the underwear as outwear game


Shapewear is typically worn as underwear-but it is usually not that type of garment you want to show off. So imagine our surprise when Sculptshe, the people behind the best shapewear bodysuits on Instagram,  launched detailed bodysuits and shaping leggings - say hello to the chilly Autumn months. Customers quickly found themselves wearing them as a part of their outfit, rather than hiding underneath it.

Very similar to their approach to tighs and waist trainers, this type of lingerie wasn't just made to be functional, but also chic and wearable throughout the day. Keep scrolling to find some extremely affordable shapewear styles for you to try this season too.

AirSlim™ High Waist Brief Panty

TheSculptshe come in all sizes from XS to 6XL

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